Research
Creator Deal
Terms Index
Quarterly data on the real terms creators sign. Payment windows, usage-rights duration, exclusivity periods, and late-payment patterns, aggregated from actual deal records under strict anonymity rules.
Early data — many metrics show as insufficient
contracted_at date or a consented post-deal brand review, both of which are sparsely populated in early quarters. Metrics expand as more creators complete the deal lifecycle inside CollabBook.Read about the data gapsDistribution
Deal types and platforms
Count of deals per deal type in the window.
Coverage: deals in the Q3-2026 window with a recorded deal type. Each bucket meets the k ≥ 10 distinct-creator threshold.
View data as a table
| Category | Value (deals) | Distinct creators (k) |
|---|---|---|
| sponsorship | 402 deals | 402 |
Every platform bucket fell below k = 10 distinct creators, so the full distribution is suppressed rather than published as a partial or empty set.
Money
Payment windows
Days from contract signing to payment due date. Requires both contracted_at and a structured payment milestone. See data gap 1.
Suppressed under k-anonymity: fewer than 10 distinct creators contribute to this cell. No interpolation, estimate, or rounding toward the threshold is applied.
Requires 10+ distinct creators with a contracted_at date and a dated payment obligation.
Money
Late-payment rates
Percentage of completed payment obligations where payment arrived after the due date. Requires recorded paid_at timestamps.
Suppressed under k-anonymity: fewer than 10 distinct creators contribute to this cell. No interpolation, estimate, or rounding toward the threshold is applied.
Money
Payment terms used
Most common payment-trigger labels, parsed from free-text entries.
Fewer than 10 distinct creators recorded any recognized payment trigger, so the distribution and its recognition rate are both suppressed.
Rights
Usage-rights and exclusivity duration
Days from contract signing to expiration, by platform or deal type. Derived from obligation timestamps. See data gap 3.
Suppressed under k-anonymity: fewer than 10 distinct creators contribute to this cell. No interpolation, estimate, or rounding toward the threshold is applied.
Suppressed under k-anonymity: fewer than 10 distinct creators contribute to this cell. No interpolation, estimate, or rounding toward the threshold is applied.
Brands
Brand-review aggregates
Aggregated from post-deal reviews submitted by creators who consented to aggregation. Requires at least 10 distinct creators with consent. Consented reviews: fewer than 10. See data gap 2.
Fewer than 10 distinct creators have submitted a consented post-deal review. The consent count itself is never published, because a raw sub-threshold count would reveal the exact size of that group.
Data and citation
CollabBook Creator Deal Terms Index, Q3-2026. CollabBook, Inc. https://collabbook.co/research/creator-deal-terms
Cells with fewer than 10 distinct creator IDs are shown as "insufficient_data". No interpolation is performed. Obligation due_at values >= 2999-01-01 (trigger-only sentinel dates) are excluded from all duration calculations.
Full methodology, k-anonymity rules, consent model, sentinel-date exclusion, suppression policy, known data gaps, and the pre-publication review process.
Read the methodology